Take photos that sell

Buyers can't hold your plant, so your photos do the selling. A clear, well-lit photo shows the care you put into growing it.

• Lead with your best shot. The first photo is the cover image buyers see in search results and on the home page.
• Keep it sharp and well lit. True colour and variegation are what collectors pay for.
• Show one plant per listing. Several photos of the same plant beat one photo each of many plants.

• Clean the leaves and remove any dead foliage.
• Shoot near a window in soft daylight, ideally between 9 and 11 am.
• One photo is enough to list, but more photos sell better: add close-ups of the leaves, the underside and the roots or node.
• Use a plain background with nothing else in frame.
• Include something for scale, or give the measurements in the description.
• Don't use heavy filters. Buyers expect true colours.